About the blog

It's a simple math problem. The average age of a credit union member is 10 years older than the average age of a North American. If credit unions do not reverse the trend and attract the next generation of credit union members, the future doesn't look so bright.

The Why Gen Y Blog has a simple mission: to equip credit union executives and marketers with relevant information that will help them succeed in attracting and retaining new Generation Y members.

Blog Authors
Cheryl Wiens
Our Young & Free Program Manager and host of the Living Young & Free Show wants to help Gen Y see the light!
 



DeAndré Upshaw
Former Young & Free Texas Spokesperson, DeAndré is now a Gen Y insider intent on making credit unions relevant.
 



Tim McAlpine
Creative Director of Currency Marketing, Tim is a passionate credit union advocate who wants to see credit unions succeed.
 



Sandy Pitkethly
As a Young & Free Program Director with Currency, Sandy wants to help credit union marketers connect with Gen Y.
 



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Wednesday
Feb242010

Hey, it's Young & Free Day on I Wear Your Shirt today!

Last year I bought a couple of days on Jason Sadler's iwearyourshirt.com. Our November 17, 2009 day was crazy with all sorts of exposure on MSNBC and the CBS News. Well, today is day two and Jason is well underway promoting all things Young & Free! It will be tough to live up to our day one, but we are definitely looking forward to the fun.

Head over to iwearyourshirt.com to catch the live show and the craziness.

Tim

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