It's a simple math problem. The average age of a credit union member is 10 years older than the average age of a North American. If credit unions do not reverse the trend and attract the next generation of credit union members, the future doesn't look so bright.
The Young & Free HQ blog has a simple mission: To equip credit union executives and marketers with relevant information that will help them succeed in attracting and retaining new Generation Y members.
Our primary blogger is former Young & Free Texas Spokester, DeAndré Upshaw. He is now a Gen Y insider intent on making credit unions relevant.